BUSI 303b
Business Research Methods
Instructor: Prof. Dr. Abubakar Mohammed ABUBAKAR
Course Objectives
The aim of this course is to equip students with the knowledge and skills necessary to conduct research to solve organizational problems. Specifically:Research Process and Project Management: Developing the ability to conduct a basic research project using methods such as surveys, questionnaires, and interview techniques.Quantitative and Qualitative Methods: Enabling students to evaluate quantitative and qualitative research methods and distinguish between different approaches.Application and Evaluation of Research Studies: Developing the skills to analyze and apply research studies.
Prerequisites / Corequisites
None
Course Books / Materials / Recommended Resources
Research Methods for Business Students (Seventh Edition), Mark Saunders, Philip Lewis, Adrian Thornhill, Pearson ISBN: 978-1-292-01662-7
Academic Integrity and Artificial Intelligence
It includes violations of school integrity, but is not limited to cheating, plagiarism, but also handing over the work of others, using the work of a lecturer or someone else without permission. Any breach of integrity is a serious academic offense and is subject to disciplinary action.
View in course information package → Download course PDF Back to list