Year 3 · Fall 32 AKTS
Year 4 · Fall 29 AKTS
Year 4 · Spring 29 AKTS
BUSI 381

Strategic Management I

7.00 AKTS 3.00 Credits English

Course Objectives

Aiming to enhance students' strategic thinking capacity for building and sustaining competitive advantage within volatile market conditions, this process is designed to equip students with the proficiency to conduct in-depth analyses at both macro and micro levels. It enables them to manage all stages of management—from strategy formulation to implementation—with a holistic perspective, while instilling a visionary leadership approach that centers ethical values, social responsibility, and social benefit in decision-making processes.

Prerequisites / Corequisites

None

Course Books / Materials / Recommended Resources

Frank Rothaermel - Strategic Management: Concepts & Cases Gregory Dess, Gerry McNamara, & Alan Eisner- Strategic Management: Text and Cases

Academic Integrity and Artificial Intelligence

It includes violations of school integrity, but is not limited to cheating, plagiarism, but also handing over the work of others, using the work of a lecturer or someone else without permission. Any breach of integrity is a serious academic offense and is subject to disciplinary action.

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